female entrepreneur with open sign

“Confidence is a life ingredient that is essential to success and wholeness. It is perhaps the single most important trait that enables seemingly average people to do and become all that they can. And the good news is – it can be learned. No one has to suffer a lifetime of low confidence.” ― Steve Goodier

I always find something inspiring when I do my  Spring cleaning. This year (2014), I found a flyer from a class I took a few years ago, at the  Hypnosis Motivation Institute in Tarzana, California, called the ABCs of Success. In this class we learned the ABC’s of how to build our Hypnotherapy Practice. As I reflected on the class and the value I received from it, an idea came to light. I was going to do a post about the Cs of entrepreneurial success. I’ve already written posts on three of them.

My 7 Cs of Entrepreneurial Success








I thought my idea was unique until I typed it into Google and discovered that it wasn’t. There are several articles written well know entrepreneurs and self-help gurus on this topic.

Chris Weidner, speaker, personal development and leadership expert, wrote about the seven C’s you need to sail ( love his play on the words sail and C’s) to achieve your success.

His 7 C’s of success are –








Read more about Chris’ 7 C’s here.

Brian Tracy, self-help guru extraordinaire, has his  7 Cs of success.

His 7 C’s of success are  –







Continuous Learning

Read about Brian Tracy’s 7 Cs here

The question  – should I write this post?

After finding these articles I began to question if I had anything original to say about this topic. Neil Patel, of Quick Sprout, in his post “why no one is commenting on your blog and what to do about it” said “As hard as it may be, strive for originality on your blog. Or, if you can’t be 100% original, steal the best ideas from the brightest people, and put your spin on it. Say something unoriginal in an original way.”

I decided to move forward with my post because I believe my C’s for entrepreneurial success are relevant, and I know they’ll inspire a couple of entrepreneurs to live their dream.

My C’s for entrepreneurial success was birthed from being an accidental entrepreneur when my children were younger, and observing the people around me – family members, friends, clients and entrepreneurs/business owners.

It doesn’t matter where you are on your entrepreneurial journey – budding entrepreneur, start-up, or a thriving business – you need certain traits and habits to achieve success, or to sustain the success you’ve already achieved. My 7 C’s of entrepreneurial success will inspire you to take the plunge into entrepreneurship or motivate you to grow your business.

Confidence the first of the 7 Cs of entrepreneurial success.

In this post I am going to discuss the most important C, the one that is the foundation upon which all the other C’s are built, it’s Confidence.
Confidence – Confidence is the key that unlocks the door to your entrepreneurial success. Self-confidence renders limitations and lack of all kind irrelevant. When you believe in yourself and your entrepreneurial vision you’ll be driven to find the resources for your business. You’ll acquire the skills and knowledge that is necessary for your success. Lack of money won’t stop you from going boldly in the direction of your dream.

When you question if you have what it takes to be an entrepreneur, confidence says to you “of course you do! You have me! With me on your success team you can do anything.”

How to build your entrepreneurial confidence

Dr. Ivan Joseph in his Ted Talk, the skill of self-confidence, shares why he believes confidence is a skill we can learn. I’m a believer too. If you lack the confidence to start or continue your entrepreneurial journey, here are four effective things you can do today to build your entrepreneurial confidence.

Think it! Do it! Get it done!

I know this sounds too simple to be true but it works. Getting stuck in the thinking phase, or the possibility phase diminishes confidence. If you want to be an entrepreneur just thinking about it is not enough, you’ve got to move forward in spite of your fears and uncertainties.

Great performers (including athletes) and successful entrepreneurs will tell you they have fears too, but they feel the fear and do what they have to do for their success. Don’t wait for your fear to subside before moving forward because that’s not going to happen. As you immerse yourself in the doing, your fear becomes a whisper in the background, then it’s silenced, and loses  it’s stranglehold over you.

Read How To Set Goals

Read The Importance of Knowing Your WHY

Be yourself everyone else is taken

You’ll never be Bill Gates, Steve Jobs, Oprah Winfrey, Mark Cuban, Sara Blakely, or any other successful person. Yes, you should study and learn from the masters but that doesn’t mean you have to live your life trying to be one of them. You have your own unique gifts and talents for a specific segment of the world’s population. They are impatiently waiting for you to help them to change their lives, physically, mentally, emotionally, financially, and/or spiritually. Or, maybe you’ll start a movement and change the world. You’ll never know until the confident you shine with your authentic brilliance.

Read Make Money Online with Your Brilliance

Read 5 Steps to Becoming an Authentic Entrepreneur

Study, listen, learn and implement

Michael Jordan had the innate ability to play basketball, but he mastered it practicing and practicing some more. If you want to be an entrepreneur desire is not enough. If you’re already an entrepreneur, just dreaming about growing your business is not enough. You’ve got to educate yourself about entrepreneurship, and keep up with the trends that are relevant to your business. Studying, listening and learning from successful entrepreneurs will elevate your confidence. The next step However, is to take action, and persist in spite of a plethora of challenges. Each action strengthens your foundation of confidence.

Address limiting beliefs

Limiting beliefs are the silent killers of an entrepreneur’s self-confidence, and ultimately the saboteur of your success. More often than not your limiting beliefs become your reality as a young child. You learn them from your parents, other family members, teachers, cultural influence, and other people within your inner circle, contribute to your limiting beliefs. As an adult you make decisions and choices to validate these beliefs.

You may not even be aware that your limiting beliefs are the guiding force behind your success stoppers. They cause you to procrastinate, make excuses, compare yourself to others, riddle your mind with self-doubt, and they pull you back each time you’re close to achieving your entrepreneurial goals.

If you have a strong desire to be a successful entrepreneur but success stoppers come between you and your dream, you have limiting beliefs about yourself, success and money. These limiting beliefs will continue to control your life until you change them to empowering ones.

Uncovering your limiting beliefs

One of the first things you can do to uncover your limiting beliefs is to pay attention to your negative thoughts. Negative thoughts will erode your confidence and self-esteem. Your limiting beliefs are those thoughts you have just before you make a decision or take action.

“Watch your thoughts; they become words. Watch your words; they become actions. Watch your actions; they become habit. Watch your habits; they become character. Watch your character; it becomes your destiny.” ~ Lao Tzu

Choose a day (let’s call it “negative thoughts awareness day”) to become aware of your negative thoughts. Keep a pen and note-book handy. Write down the negative thoughts you have from the time you awaken until you get ready for bed. The next day take some quality time to read and evaluate what you’ve written. So, what negative thoughts have written you down?

Here are some common limiting beliefs (negative self-talk) held entrepreneurs.

No one wants to buy my products
I will never be a successful entrepreneur
I can’t do this.
I don’t have enough knowledge.
I am not a sales person.
It is lonely at the top.
I don’t think I have what it takes.

A few common limiting beliefs about money.

I’m not good with money.
Money is the root of all evil.
I don’t have enough money to start my business.
Money doesn’t grow on trees.
Rich people take from the poor.
I can’t be spiritual and rich.
People will only love me for my money.
Why should I have abundance when so many don’t?
Money is hard to come .
Rich people are corrupt.

Limiting beliefs are an entrepreneur’s worse nightmare, but you can overcome them using several powerful tools.

How to dissolve your limiting beliefs and become empowered to live your entrepreneurial dream.

As a hypnotherapist I’ve helped many of my clients dissolve their limiting beliefs that kept them stuck. Hypnosis is one of many modalities you can use to dissolve your limiting beliefs. With hypnosis you don’t need to know the whys or wherefores of your limiting beliefs. It helps you to quickly and easily pass your critical mind and change your limiting beliefs at the root in your subconscious mind.

Read Money woes release limiting beliefs for financial abundance.

Read Are Any Of These Five Fears Holding You Back.

Two other resources to help you release your limiting beliefs.

1.  The Foundation is an amazing online mentoring program guiding entrepreneurs to start and scale software companies, from scratch, as quickly as possible. I love the simple technique they use to help entrepreneurs reverse their limiting beliefs, and their students are achieving amazing results.

Here are 5 questions they ask to start the process of reversing a limiting belief.

Is your belief true?

Is this belief beyond a shadow of a doubt true?

How does this belief make you feel? – (the more pain and heaviness you feel the more limiting your belief)

What is the opposite thought of your limiting belief?

How does the opposite of this belief make you feel?

Read about The Foundation and their “how to reverse your limiting beliefs” program here

2. One of the techniques I use with my clients is called the “future-self guided imagery.” Lorna Li, international Internet marketing consultant, and Editor in Chief of Green Marketing TV, talks about this exercise in her post “3 Powerful Techniques to Zap Self-Limiting Beliefs Into Oblivion…Permanently! Lorna shares tips for logical thinking and metaphysical thinking entrepreneurs.

Read Lorna’s tips here

It’s a wrap

There’s no stronger foundation than confidence for your entrepreneurial success. The more action you take the more confident you’ll become with your entrepreneurial vision. Give yourself permission to be the confident, unstoppable entrepreneur. You are worthy and deserving of all you’ve envisioned.

I’ll be discussing the importance of courage in my next post on the 7 Cs of Entrepreneurial Success. Please stop and share your thoughts.

To your magnificence!

Your turn

Has lack of confidence stopped you from doing anything that’s important for your success?

If you enjoyed reading this post, be sure to fill out this form to receive my blog post updates e-mail, AND/OR leave a comment below and share this with your family, friends and Social Media. – Thank you!:-)